Expérience de la clientèle est la pierre angulaire de toute stratégie de son entreprise. Pour un distributeur, creating a positive customer experience begins with maintaining and improving successful relationships with both customers and vendors. General Insulation Co. has spent the past 90 years committing resources to five supply chain strategies that facilitate a valuable and transparent customer experience. Follow the link to read more of Larry Murphy’s article, “S’engageant à l’expérience client: Cinq bonnes pratiques,” which was published in the June-July 2017 issue of BIC Magazine. Larry is President of General Insulation’s FIOX Group.
